影片介绍
PRM Correspondent Jason takes you right onto the show floor at K 2025!
We're at the Kingsteel booth for an exclusive interview with Jerry, their Business Development Manager. We dive deep into their evolution from an EVA manufacturer to a leader in "supercritical" injection molding technology.
Facing Europe's high-cost and scarce labor market, Kingsteel presents its "local for local manufacturing" automation solution. The rotary injection machine on display demonstrates how complex assembly processes can be simplified into a single "one-shot" operation.
Even better, Kingsteel is all-in on the circular economy! Jerry shows us a 100% recyclable "mono-material" shoe. The entire shoe—from the upper to the outsole—is made from BASF's TPU, allowing it to be completely chopped up and recycled, closing the product life loop.
Kingsteel's biggest differentiator at K 2025? They aren't just selling machines; they're delivering a "mature process solution." They hosted unprecedented daily seminar sessions at their booth, inviting top material suppliers like BASF, Solenis, and Arkema to show buyers how to fully utilize these advanced materials!
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